Today there are dozens of ways to galvanise your marketing and media attention through social networking and news sites. Literally hundreds have sprung up, but there are a few key players in our western culture that have huge captive audiences, and we can implement strategies for you to utilise these opportunities waiting to happen.
With over 1 billion registered users this is more than a friends site. Now, with Facebook realising the advertising potential, it has created many ways in order for people to advertise their wares. You can create product pages, groups which link people interested in a common theme, sharing links on your own personal pages with the implementation of sound and video easier than ever. The Newsfeed function sets to promote new posts through a sharing algorythm which will even expose to friends of friends and people indirectly involved through acquaintances. This way, your message can be boosted, and spread loud and clear, especially if poeple use the 'like' or 'share' function which will spread your page or link onto their own, abling a domino type effect of maximum surface area exposure.
acebook
With a facebook group, you usually need to apply to be a member, often with local groups such as the island of Jersey, it requires that you be resident there. Groups are perfect places to have discussions and share opinions and links.
Note: You may need to be logged in to Facebook be able to view links and examples.
As you can see to the left, in a small but vibrant community such as Jersey, these groups have amassed an impressive number of members, who regularly get instant updates to their phones and devices about new updates.
Twitter started out largely as an American social networking means to an end to send short and succint messages out to the internet, now known as the 'Twittersphere' - where people could link up through commenting on certain 'Tweets' through a '#' hashtagging system. This meant that you could follow what was trending and popular at any given moment in Twitterworld, which makes it a great and simple marketing tool method for anyone to use for free
We can brand, stylise and produce content for your Twitter account, keeping an eye on the statistics such as how many people you have following you.
There isn't an A-list celebrity or sports star that does not utilise twitter now. Its a perfect platform for advertising and affiliate marketing.
Click on the links below for some examples of this.
LinkedIn is another way to create exposure online for your product or business. This is more of a professional business network rather than social. So it caters to a different and possibly more lucrative market than Twitter and Facebook. LinkedIn gives a platform to display the acumen of your service or business and has millions of users because the interface and connectivity are very good. We can brand your business and then start to make connections through relevant avenues through the huge existing customer base that is looking through the profiles of thousands of business online.
As we said at the beginning, there are many many more platforms to do similar projects across. We encourage you to go out and do some research, or we can simply make the recommendations. For different geographics some services are better to use than others. The three featured here are for the Anglo western market.
Google Plus, is a similar idea to instant social networking; the advantage here being the massive amount of netowrking that can be done through Google's domain. Anybody on Gmail and Youtube, both owned by Google - can be reached through this system.
News often reaches the population through social media before official news routes. All social platform interfaces discussed here are INSTANTANEOUS, the advantage the internet has over any other media medium.
SOCIAL MEDIA NETWORKING
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